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| Rotorua Ducks |
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Quack. Site promoting industry partnership 'Rotorua Ducks'.
The 'ducks' reference came about informally, as an early advertising campaign promoted the fact that the partners had all their ducks in a row, offering a one stop shop for C&I clients coming to Rotorua.
The campaign had legs, and grew from a short term project to a long running one, and then official recognition as the label to hang on the partnership.
The site is simple, promoting the advantages of bring C&I business to the Rotorua destination, as well as the offerings of each partner.
www.rotoruaducks.co.nz |
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